Blog Content: How to find Content for your Blog
Finding content for your blog is not hard ~ it can come from your knowledge or someone else’s knowledge. The best source is your knowledge. Listen to the questions your clients ask you. Answer these questions in a blog post. If one person has a question you can assume your other potential clients also have the question. The more you can get answered about your products or services the more qualified the leads your blog creates will be. The easier they will be to convert into sales.
I Do Not Have Time to Write a Blog Post
I hear this a great deal. Adding content to your website or blog does take time. I think of it as time spent on marketing. If you are really pressed for time you can sprinkle in content from other people’s knowledge on your blog. There are many sources you can find for other people’s content. Here are a few: Continue reading
Pros and Cons of URL Shorteners
URL shorteners are used in Online Marketing regularly ~ and have been for years. They allow business owners to track how many people clicked a specific link. They can provide statistical information on your websites traffic and the performance of a marketing campaign.
URL Shorteners for Users
There are many negative Continue reading
Business Owners get frustrated with Social Media
Then they give up and say “It just does not work for me.” Many business owners do not realize all the benefits that are very hard to measure – that are working for them. Social Media is not a “get more traffic over night” solution. It is for building your brand, gaining a voice, gaining trust, and getting known. Here is an article that goes into this topic a little deeper.
In a world of social media noise, business owners and marketers have to be on top of social media updates to avoid getting lost in the shuffle! Here are five easy ways in which updating social media profiles can be a huge benefit for your company. Community – Social media gives small businesses the…
This is a VERY interesting take on marketing. Distinguish your company by marketing your Why before the benefits of the product or service. This is an 18 minute video – well worth the watch!
People do business with companies that have the same beliefs and values.
What is the easiest way to setup and check multiple emails?
I get this question often – twice just yesterday. There are 2 main ways to handle email: On YOUR computer or in the cloud. Until about 5 years ago I used Outlook Express (obsolete now) and pulled all my email onto my computer, created folders, and filed/stored all my email. Although this is a common practice ~ there is 1 flaw. It opens you up to getting a virus on your computer via email. That is what happened to me and I ended up loosing a bunch of data and buying a new computer ~ both terrible results!
Enter the Cloud
My prefered way to handle email is Continue reading