Dotty Scott
Welcome, everyone, to Hello Hump Day, my favorite day of the week, because we are halfway through, and if you made a goal on Monday, hopefully you’re halfway through to that goal that you’ll reach by Friday. Today, we are interviewing Miss Donna Blevins. And as Zig Ziglar said, “Donna Blevins is someone we can all look up to, both professionally and physically.”

As an international professional poker player, and a six foot five powerhouse, Donna Blevins candidly shares her intimate story of turning losses into wins by accessing the wisdom within her mistakes. Mind shift coach and world class speaker, Donna uses her authentic voice to take the woo woo out of mind shifting, and guide people to up their game in seven seconds. Welcome, Donna.

Donna Blevins
Oh God, it is so much fun to be here. I love you. I really enjoy this group. I know it’s a new group, but I am so proud of you for getting up and doing the group. Congratulations.

Dotty Scott
Thank you. So if you have any specific questions for Donna, go ahead and put them in the comments on on the Business Divas group page, and hopefully we will be able to see those and read those. But my first question for you, Donna is something I have always wanted to know about you. And that is: Why are you self-employed? Like how did that whole thing happen for you?

Donna Blevins
I was thinking about that this morning? Like how would I answer that? And I thought, okay, where does that come from? It comes from my training, because my mother bought a credit bureau, from a woman in her church in 1961. My mother had no money, she paid $5,000 for the credit bureau on time, she agreed to pay pay that off. And I was raised in a credit bureau because the credit bureau – the files and and the desk were put in my in my brother’s bedroom. So I was raised as an entrepreneur. And I didn’t even know what the word entrepreneur meant, by the way. Because when I was trying to find a job in the 70’s, I went to IBM and Austin, Texas, and I got all the way up to six levels of interviews to get to the hiring guy. And I my scores were just off the chart. And he said, “You’re an amazing person,” he said, “But you don’t belong here at all.” He said, “You’re an entrepreneur,” and I thought he just slapped me in the face. I had no idea what that word meant. I went to a library because there was no internet in those days, and I actually went to the library to look up the word entrepreneur, and I said, “Oh, okay, I’ll own that.” So that’s curiosity.

Dotty Scott
How old were you when this happened?

Donna Blevins
When I didn’t know what an entrepreneur was.?

Dotty Scott
Yeah, when when you went through this interview and, whatnot.

Donna Blevins
I was in my mid-20s, and I had no idea what the word meant.

Dotty Scott
Okay. Good to know. So after that interview, did you jump into figuring out how to be an entrepreneur or what happened?

Donna Blevins
Well, I needed to make some money. I was bartending because I could make a lot of money bartending. I mean, just imagine if a bar bartender is in hot pants and hooker boots? I mean, hey, I could make so much money, and I would. I was a bartender, and I was a cocktail waitress, and I actually worked in the Dallas Fort Worth airport. That was the first time I went into really cocktail serving, and it was, it was an amazing way to make money. But my mother kept saying, “Ah, get out of the bar. You got to get a job.” And it was awful because when I finally, got a job — a J-O-B, it was an outside my background. My background had to do with credit investigation, and so I started looking for jobs like that. I worked for a big leasing company – big huge that would lease huge equipment, like construction equipment. It was a huge, huge step. I worked with them as the credit manager, and it was the worst thing to do because – to punch a clock – I mean, I wake up in the morning at four or five, six, depending on what time zone I’m in, and I will be doing something that I love. I’m excited to jump into it and do it, but for somebody to say that I have to punch a time clock – that was just completely against my grain.

Dotty Scott
Wow. Good to know that. You know, I agree with you now, but back in my 20’s, I had no clue that there was another way. So Kathy has actually typed in a question into the box, and she wants to know, what’s the best you like about what you do now?

Donna Blevins
The best about what I like, what what I do now? Man, that’s an easy answer. I love working with people. I love being in the position where I can be my authentic self. Because I’ve been now termed the Chief Simplifier because I simplify things. I’m pragmatic, I’m logical, and even when things are woo woo – that’s why I say take the woowoo out of mind shifting because I have to understand things on a basic definable level. I think that being able to do that people will come to me and they’ll say, “What do you see here?” and it’s like, I just have to get to being in a calm place I call it neutral. It’s obvious to me what is important to shift in order for them to really shine. So that’s what I really love about it is interacting with people on a pure, accepting way.

Dotty Scott
So what was the very first thing that you did that you would consider yourself self employed? So you went from being a bartender and a cocktail waitress to doing something with a leasing company? It’s like, how did how did that journey progress?

Donna Blevins
Okay, after I graduated from college – it took me 10 years to get my undergraduate degree because I would go to school for a couple of years, get married for a few years. get divorced, and then go back to work to get money to go to school. So it took me 10 years to get my degree. I got a job with a publishing company, as their advertising sales manager.

Dotty Scott
That sounds like fun.

Donna Blevins
Yeah, that’s what I do. But I was fired because I was working with a graphic designer and I was telling him, “Look, you have to change this because our client, the advertisers, they’re not getting what it is they need, you’re not listening to them and creating the graphic that they need.”

Dotty Scott
So you already had the self-employment mindset.

Donna Blevins
I guess I did…

Dotty Scott
…and didn’t know it.

Donna Blevins
I guess so, and I was fired – and I mean, that was like FIRED? That’s like, “Oh!” and then I thought, “Okay.”

Dotty Scott
Rejection.

Donna Blevins
Yeah. So I went back to see the man whose advertising had the biggest contract, but it was like, a double page spread in print magazine, and it was very expensive for the publication. I went back to see him and explain that I wouldn’t be able to take care of him. And this is the magic. He said, “Oh, I really like how you care for me. Can you do this for me?” “I said, What do you want me to do?” He said, “Well, I really want to have a publication for our company. Would you please design and publish that?” I said, “Well, I’m not a publisher,” he said, “But you can figure it out,” and I said, “Okay”, so he said, “What do you charge?” And, by the way, in those days…

Dotty Scott
Was this the 70’s?

Donna Blevins
Uh huh. This was 1978. It would have been 12 years after I graduated from high school. And, I mean, if you got $800 a month, that would be good pay.

Dotty Scott
Oh, okay.

Donna Blevins
Yeah, $200 a week. That would been good pay in those days. And he said, “What do you charge?” I said, “$2000 a month, and he said, “Okay.”

Dotty Scott
Did you think about that, or did it just come off the top your head?”

Donna Blevins
It’s kind of my mouth and I’m going, “Okay, let it come out. And just sit there. And wait. Don’t apologize,” and he thought in a minute. And he said, “Well, we’ll have to bring in the artists, the graphic designer who want to work with you,” and I said, “Oh, nevermind. That’s not possible. It’d be $3000 if I work with him,” and he said, “Okay, you can do it yourself for $2000,” and I said, “Alright, fine.”

So sometimes, I think a lot of it has to do with we undervalue ourselves, and if you want to just step out there, raise the price. And that’s what I’ve learned over the years, when in doubt, raise the price and see what happens because if it continually reduce the price, something happens to our, our so we begin feeling like we’re worth less, I think,

Dotty Scott
Yeah, I’ve always bought into the idea of giving more value instead of lowering the price.

Donna Blevins
When I did my first online training, was in 2009; that’s 12 years ago, and my site was meager. I was able to get a registration page up, that was just dreadful. I was able to get it up. And I thought, “Well, I’ll put a page up. People will come in.” It’s going to be an eight week program for $497. Nobody bought in and I was so sad. I had not marketed it. I just figured people would find me. Nobody did. And I told my husband, who is by the way, the master craftsman in relationship to sales. And I said, “Oh, nobody bought in. And he said, “Fine.” He said, “So put up a sign that says closed and sold out.”

Dotty Scott
Oh!

Donna Blevins
I said, Why? He said, “Because it’s closed, and it’s sold out, right?” And I said, “Well, yeah. He said, “Now raise the price.”

Dotty Scott
Yeah.

Donna Blevins
He said, “What!?” He said, “Raise it to $697, because of this is a $2,000 program that you’re doing. And at $497, it’s ridiculous, because of what you’re offering in relationship to individual attention during this group,” It’s a group session, but I was offering individual attention to everyone in a massive amount. He said, “It’s got to be $697,” and I said, “Okay,” and he said, “Go to some forums and talk about it.” It was before Facebook was really super active, and I tried Twitter. So I went ta few forums and just would, you know, I didn’t say, “Hey, this is what I’ve got.” I just started talking to people and put on my tagline where you put your bio, a little bit about it. I found out that there’s a fact of today, that when you’re dealing with something other than a real minimal amount, it’s going to take personal attention. I need to talk with people.

There were four people that ended up being involved with that, and I thought, “Only four!?” And I thought, “Now wait a minute,” most people would start out in those days with a $7, or a $9 something. How many people do I have to get to get $2400 or $2800? I went, “Oh, wait a minute, that’s really good.” So I’m glad that I started out really, really big in relationship to what other things were being offered, but now I’m coming back into it from another standpoint because of the plethora bout the massive number of freebies that are out there. I want to give more for a very small amount, and I know for a fact that the way today to massive passive income is by creating a suite of mini courses of tiny courses that give people the flavor of who you are, that teaches them something that you know, that is something within your skill set. You you did your first one based on what I recommended to you right?

Dotty Scott
I did. Thank you so much.

Donna Blevins
You’re welcome. I tell people what that is.

Dotty Scott
That is how to use video in social media. I’ve got my second one coming out later today as well.

Donna Blevins
And what is that?

Dotty Scott
Google My Business Made Easy.

Donna Blevins
See. That’s it. It’s like that mini course. I believe that that is the core. That is the key to creating massive passive income because Forbes research, this was done before the pandemic said that by 2025 – only four years from now – the income generated in online courses will be $325 billion dollars.

Dotty Scott
I saw that, and when I saw the “B” in front of that, I thought, “Wow, now is the time to get into it,” and with COVID coming in, people are now used to doing a lot more online than they used to be. So it’s becoming more of just a regular thing for them so that barrier is coming down.

Dotty Scott
Yeah, and I think it’s wonderful, because I believe that that is the big blessing globally, with the pandemic. It has trained people to connect virtually, which means that we now have our student body, our mentees out there who are hungry, and they’re thirsting, and I want everyone that hears this, I want you to think about what is your passion? What do you really want to share? What’s important to you? Think about that in relationship to a mini course. And if they’re really simple to do, we just tend to we stomp ourselves because we think they have to be perfect before they get out there. I know for a fact that’s not the case. It’s getting them out there messy.

Mine aren’t perfect, but that’s okay.

Donna Blevins
That’s right.

Dotty Scott
You know, the other thing that the whole pandemic thing has done for this whole online course, is that you’re not limited to where you live – even what country you’re in. You know, I’m noticing I’m now an international website designer because I have a client in another country. You know, those walls aren’t so big anymore. So the whole world is now your playground. Isn’t that awesome?

Donna Blevins
Yes, it is. And and I’m glad you said that, because I am also an international best selling author. I’m an international poker mindset coach because my first two years of coaching, I had clients, individual private clients in Germany, Scotland, and in Australia.

Dotty Scott
Wow, I didn’t know that about you. Can you tell me Donna, what is your biggest challenge or obstacle you had to overcome to become your own self employed Maven?

Donna Blevins
My biggest obstacle has to do with stopping giving it away for free.

Yes, that is a big one.

To put the value on it, and to value myself. I mean, we we under we undermine ourselves by the sticker price we put on it, by the tuition we put on it. People get so stuck on sales, but I’m blessed because my husband guided me and taught me in relationship to sales. By the way, I have to tell everybody, I’m six foot five, he’s five foot three, and one of the few people that I look up to because he’s brilliant. He’s big-hearted. I can show him a registration page, and he’ll go, “Okay, that’s fine. That’s not. Strike that.” and when he says, “Strike that.” It’s gone because he can look at something and go, “That doesn’t work.” So it’s wonderful to have that skill set in the house as well.

Dotty Scott
Awesome. So I know we have about 10 minutes left. Is there something that you really want your or the audience to know about being self employed? Like, what’s that one burning thing that you really message you really want to get out there?

Donna Blevins
Let me think about that. It has to do with working on your business, rather than working in your business. It’s figuring out how to expand rather than – the multiple hats that we have – everything from being the janitor to the bookkeeper. I love my bookkeeper, by the way. The janitor and the bookkeeper, you know, it’s okay to spend money and find the proper fit in relationship to people helping you. But you It’s working ON your business rather than just IN your business because when you go through a day of events, it’s like you look up and you sit the computer too long, “Now get your butt up.”

One thing I want you to know my mama, Peggy is 95, and her motto is to stay above the grass – you got to get your butt up.

Dotty Scott
She is still a spitfire, I will tell you that.

Donna Blevins
She is absolutely. We have a big master bedroom. This is the retreat, by the way. I love this floor plan this because this is right off the master bedroom, and there’s a sliding glass door that goes out to our water garden. We have a safe step tub in our big master bathroom, and, “Mother. You have to go in there to bathe.” Mother will come through here, and she she has the courage when she comes in from playing in the dirt – because that’s what mama does. She’s dripping. She’s wet from head to toe and so filthy. I mean, she has so much dirt. She now looks around to be sure Gregory is not in his bed or he’s away. She’ll go to the laundry room, strip down to her briefs, and walk past me. If she wants to say something to me, she’s liable to walk in without realizing that I’m on camera. So when I see her I have to be sure to stop showing my camera. I don’t know how we got here here, but I thought that might give you a laugh.

Dotty Scott
That is hilarious. Back on track a little bit here. I know that you have something that you are launching, I think today. Something that lots of people in this group could take advantage of. Can you give us the sweet little tidbits of what you’re doing?

Donna Blevins
I can. I’m so excited because since I was on Wow Wednesday, Women’s Prosperity Network, last year, June the 10th, I did my first mini course – a little two hour mini course. The response was so huge, I’m going, “This is amazing!” And I’ve done it eight times since then. Everybody kept coming to me going, “How did you do that? Please tell me how you’re gonna do that.” I said, “Well, I’ll get around to it.” “No! Tell me how you’re gonna do that.” So I’ve made a mini course on how to do a mini course: The simple way to create a mini course. I called it Course Creation Simplify. It is a whopping 11 bucks for a two hour masterclass, but you actually have access to it three times – that means three times live. The registration page is www.mindshiftondemand.com/simple

Dotty Scott
And we’ll be sure to put that in the comments after we’re done going live so that everybody has that.

Donna Blevins
And it’s, it’s going to be the first full week in May. The reason I’ve made it a three week lead time is that I know how busy you are, I know how your calendar is booked, I wanted to give you enough time to reserve the time and I’ve made it odd times during three days, since you can find someplace where you can come. If you are unable to come live, you will have full access to the recordings, all of the recordings and the downloadable assets because I’m gonna put together a checklist of what you can do. In fact, I’ve been told I had someone look at the syllabus of what I’m putting together and said, “You’re giving too much!” That’s my job. I’m gonna give more in less time. I’m going to turn on the fire hose.

Dotty Scott
There is something I know about this and about you, and I and I want to bring this up. One thing that stops people from creating online courses, or classes, or whatever you want to call them is that it’s never done. You know, it’s never good enough. It’s never whatever that is in their mind. I happen to have heard that on your first course, you actually created it as you did it.

Donna Blevins
That’s exactly right.

Dotty Scott
Your creating it first, having it done and then moving forward. So how did that work for you? That’s a different twist on how to do things.

Donna Blevins
That’s the way that I do things. I mean, granted I have I have a rough draft of what I want to do and I did put together a slide deck because I’m a visual learner. I think on internet marketing, on internet training, it’s important that you change the screen all the time. It’s not like you just want somebody to watch you talk because they get bored. I want to keep people’s attention. So since my undergraduate degree’s in graphic design, I have some really pretty slide decks, but I have stories too. When I’m telling a story, I have pictures that go with that story, rather than seeing me talk. So I had those put together, and I did it eight times. Every time it evolved. I thought I knew what it was going to be, but I would stop and say, “Okay, tell me,” and I would ask a question. Based on what they said, it would send me off on a tangent – that was the proper tangent based on what it was that they wanted and needed at that time. So I think when you allow yourself to evolve, and to listen and communicate with your students without having to have it perfect, do not have a script, throw the script away. And I want you to think about talking to one special person, just like I am talking to you right now.

Dotty Scott
That works for me, I’ve never been a script person. Well, we’ve got just a few minutes left. Anything else you want to add?

Donna Blevins
You know, jump over to the page. And I’ve always wondered, on Facebook Live, can you share a screen? Do you know?

Dotty Scott
I do not think so. I’m not the expert on Facebook Live though. I will find that out, but I don’t think so, but we’re on Zoom, so you should be able to share your screen Miss Donna.

Donna Blevins
So can I give it a shot and see if it shares?

Dotty Scott
Yeah. Let’s see what happens.

Donna Blevins
Tell me if you’ve got a screen open showing the Facebook?Is that showing on Facebook now?

Dotty Scott
It probably will in a minute, there’s a slight delay.

Donna Blevins
So I wanted to open up www.mindshiftondemand.com/simple, and to let everyone know that I was stuck on something in relationship to website design. and I said to Dotty, “Hey, you got a minute?” And so she came on, and she said, “Oh, well, that’s an easy fix.” So if you’re looking for something in relationship to your website, give Dotty Scott a call.

Dotty Scott
Why thank you!

Donna Blevins
Yes. Okay. Did it show up?

Dotty Scott
It did, and this looks beautiful.

Donna Blevins
Did it? How do you like the wave at the top?

Dotty Scott
I love it.

Donna Blevins
I wanted people to be able to just, you know, go to the registration, and you can, you know, read about it. Here it is in this specific scroll on down, it’s going to be three times, May 5th, 7th and 8th. That’s Wednesday, Friday and Saturday, and may I remind you it’s the same presentation, but it won’t be because every single time it’s different.

Dotty Scott
So there’s different people in there that have different questions and all of that.

Donna Blevins
That’s right. And, it’s just simple. It’s a little bit about me…you know… stop procrastinating, take your finger off the hold button and create! Shifting mental gears and creating courses can be simple. So I’m glad it showed up. That’s wonderful, and I’m happy with how it turned out today. At the top, if you don’t even care about what it is, and you just say, “Okay, I want you to do it like this, because I’m really sick and tired of having to scroll down to find the order button.” So that’s why I put it there. You open it up and you go to the order form. I have actually contacted them because it comes like this, and you actually click on “pay with credit card” even though you may do PayPal. Put in your personal information…I’ve asked them to please fix this so that it opens up to that. So I just wanted to share that with you. But anyway, I’m glad it allowed me to share a screen.

Dotty Scott
Yay. Well, thank you for your time today, Donna.

Donna Blevins
It’s my honor. I’m a Hump Day Virgin?

Dotty Scott
I don’t think virgin was the right word. I think that maiden voyage…

Donna Blevins
Oh, okay.

Dotty Scott
The Hello Hump Day maiden voyage, and you did quite well. That brings us into a great segue. Our next guest for next week will be Miss Deborah Morrison, and she is an author, a TEDx speaker and a financial Maven. She is going to be sharing with us what her journey was like. So I hope everybody can come back next Wednesday and check her out…see what little tidbits you learn because I’ll tell you, every time I hear her talk, I learn something new. So, looking forward to it, you guys have a great rest of your hump day, and we will see you next week. Bye Bye. Take care.